Digital Audit & Growth Roadmap in Bern
Public sector and professional services expertise for Switzerland's federal capital
Digital Audit & Growth Roadmap in Bern
As Switzerland's federal capital, Bern is home to government agencies, professional associations, consulting firms, legal practices, and organizations serving both public and private sectors. These organizations face unique digital challenges requiring expertise in public communications, professional service marketing, stakeholder engagement, and often complex approval processes. AETHER Digital's Digital Audit & Growth Roadmap service understands these Bern-specific contexts.
Our audit evaluates digital presence through the lens of Bern's professional landscape: effectiveness of public communications and stakeholder engagement, professional service website credibility and lead generation, accessibility and multilingual requirements, compliance with public sector standards, thought leadership and content marketing, and digital strategies appropriate for organizations requiring transparency and accountability.
Serving federal agencies, cantonal departments, professional associations, consulting firms, legal practices, healthcare organizations, and NGOs across Bern, we provide assessments and recommendations that respect the unique constraints of public sector and professional service environments while identifying practical opportunities for digital improvement and stakeholder engagement.
Federal government, public administration, international organizations, diplomatic services
- ✓Federal government agencies and departments
- ✓Cantonal and municipal administrations
- ✓Professional associations and membership organizations
- ✓Consulting firms and professional services in Bern
- ✓Legal practices and law firms
- ✓Healthcare organizations and medical associations
- ✓NGOs and international organizations headquartered in Bern
Benefits for Bern Businesses
Public sector and professional services-specialized digital assessment
Accessibility compliance audit (WCAG, Swiss accessibility requirements)
Multilingual effectiveness evaluation across all Swiss national languages
Stakeholder engagement and public communications analysis
Professional credibility and thought leadership content assessment
Citizen or client journey optimization for better user experience
Digital governance and approval process recommendations
Roadmap balancing innovation with public accountability requirements
Our Process
Sector-Specific Digital Audit
Comprehensive evaluation of website (accessibility, multilingual, stakeholder communications), digital engagement channels, content effectiveness, public or professional credibility signals, and compliance with sector-specific requirements.
Stakeholder & Audience Analysis
Evaluate effectiveness in reaching and engaging key stakeholder groups (citizens, clients, members, partners), analyze user journeys, assess communication clarity, and benchmark against comparable organizations.
Engagement Opportunities
Identify opportunities to improve stakeholder engagement, enhance accessibility and user experience, strengthen thought leadership, optimize for relevant searches, and improve digital service delivery or lead generation.
Practical Roadmap Development
Create 6-12 month roadmap acknowledging budget cycles, approval processes, and organizational constraints while prioritizing high-impact initiatives with realistic implementation plans.
Stakeholder Presentation
Present findings with context appropriate to sector, provide recommendations respecting organizational culture, discuss approval and implementation processes, and offer ongoing support options.
What You Receive
Digital Audit & Growth Roadmap in Other Areas
Frequently Asked Questions
Do you understand public sector and government digital requirements?
Yes, we have extensive experience with federal and cantonal government organizations. We understand accessibility requirements, multilingual obligations, public communications standards, procurement processes, budget cycles, and the need to balance innovation with public accountability and transparency.
What accessibility standards do you audit against?
We audit against WCAG 2.1 Level AA (international standard) and Swiss-specific accessibility requirements. This includes keyboard navigation, screen reader compatibility, color contrast, alternative text, document accessibility, and ensuring your digital presence is usable by people with disabilities.
How important is multilingual for Bern organizations?
Critical for many Bern organizations, especially government and national associations. We evaluate all language versions (typically German, French, Italian, sometimes English), assess translation quality and cultural appropriateness, check for content parity across languages, and recommend multilingual SEO improvements.
Can you help professional services firms with lead generation?
Yes, we work with many Bern consulting firms, legal practices, and professional services. We evaluate how well your website generates qualified inquiries, assess thought leadership content, review professional credibility signals, optimize for relevant professional searches, and recommend strategies appropriate to professional service marketing ethics.
How do you handle organizations with complex approval processes?
We understand that public sector and large professional organizations have governance requirements. Our roadmaps acknowledge approval processes, structure recommendations to fit organizational decision-making, prioritize initiatives by approval complexity, and provide documentation supporting business cases for digital improvements.
Do you work within public sector budget constraints?
Absolutely. We're experienced in developing practical recommendations aligned with public sector and non-profit budgets. We identify high-impact/low-cost opportunities, structure phased approaches spreading costs across budget years, and help make business cases for necessary digital investments to leadership and funding bodies.
Ready to Get Started? in Bern?
Let us help your Bern business dominate the digital landscape. Contact us today for a free consultation.